Best Buy and Amazon have started selling the current model of Apple TV for only $90 $10 dollars cheaper than Apple’s Retail stores. This usually means a new refresh is coming. Makes sense right in time for the holidays. Also with the (2010) beside it meaning it is an older model.
The new Apple TV is Rumored to have 16Gb of internal Storage, iCloud support, and an Updated A5 processor. Come on did you really think a Siri equipped Apple TV or a full iTV would just appear without a keynote? Just seems to be a hardware bump and yes I don’t expect us to see Siri on the Apple TV refresh either. Sorry!